Hair Product

About Project

Create a brand new stream of revenue for a growing hair care product.

Live Project
conversion type
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Monthly averages


revenue in first 2 months
purchases per month
return on ad spend

One of our biggest scaling projects to date, we brought this hair care business to entirely new heights. From the screenshot you're able to see that we were highly profitable on both the top-of-funnel and retargeting efforts, spending almost $4K and making more than $11K. Our return on ad spend has consistently risen as we've narrowed down our audiences, spending less and less in areas that do not produce as well and funneling our efforts into those that do. Our creative iterations are many, using video and imagery alike. Keeping the ROAS at a constant 3x+, we continue to scale month to month.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.